Sale ends today! Limited-time offers are so common as to be cliche. But there’s a simple reason so many marketers use them: They work.
Create a sense of urgency to inspire action and get better results.
Here’s how:
When you first introduce your referral offer to clients, I recommend adding an extra incentive that they lose after a certain amount of time. Your clients need to take action now before it’s too late.
This is what a limited-time offer could look like. Start an automated email sequence after your client sends you final payment for their project. As part of the sequence, introduce your referral offer and add a “PS” about the expiring incentive.
Like this:
PS In the next two weeks, if you recommend us to someone who ends up completing a project, we’ll throw in a free [VALUABLE THING]. Just click here to put us in touch.
If you’d like help setting up a sequence like this, let’s talk. You can hit reply or grab a time to chat on my calendar.
